We’ve all come across them! Immensely talented, successful people who take the stand, the mic, look the part, walk the walk but then - they talk!
Have you ever spotted any of these give away signs? Hands in pockets, eyes to the floor, clinging to the stand, fumbling, hesitating, nervously taking a drink; notes visible, PowerPoint with a profusion of graphs, bar charts and bullet points, the unfunny joke, the monotone voice, umms and ahhs? Oh yes, and technology that doesn’t work?
In a world of referrals, where reputation matters, poor presenting is not acceptable. If your company wants to win business, then it is the responsibility of every key person, not just the sales team, to be their best and get it right.
Not everyone is born with a desire to be on the stage presenting, being seen and listened to. We don't all long for an X Factor moment. For some, it can be a daunting experience. However, presenting, like selling, is not difficult if you know how to go about it. It is a skill worth learning. At every level presentation matters, whether networking 1-1, addressing a small group, a board of directors or full on to a crowded room, theatre or stadium. Remember, you are representing your company and have this one opportunity to get it right!
Is it the smile, the improvisation, and the story telling that are most important or maybe, the preparation, the conversation, recognising that your audience is key and that they will decide if what you’re telling them is any good.
It’s not just what you say but how you say it, delighting whoever you're talking to. It’s engaging your audience, reassuring them that what you have and who you represent, is well worth doing business with.
So, next time you're presenting, take time out to prepare and get it right. Don’t just Walk the Walk! Make sure you Talk the Talk!
Sally, Fun Training For Results 07432 545692